In 2006, I ran into my old friend John Dvorak in the Apple Store in San Francisco. I asked him to explain secret of his trolling technique. He's built his whole career on trolling.
To my surprise, he laid it out to me, exactly how it works. It's surprisingly simple. And it's exactly what the Republican nominee for President is doing to monopolize the news channel, and cut off the air supply for other candidates and ideas.
If you want to understand the election of 2016, you must watch this video.
PS: See also, Don't feed the Trump.