Another thought..

We aren't getting anything out of the silos.

For example..

On Twitter today a friend said something about good series to binge-watch. I asked him which ones he liked. Not much came back. Then I remembered that I had put together a list of my own a while back. I shared it with him and everyone else. 

Here's the point, why did I have to do the work to assemble that info and then show it to my friends? Why wouldn't this be something the net does for them, and me, and everyone who participates? The answer is that it could!  The information exists, the shows you've watched, and the network of friends, they're just on different networks, different social graphs, to use a term that Facebook likes. How many years have gone by where Netflix and Facebook could have integrated their data? But neither wants to. Of course. Why should they. It's their data. But it's our data too. 

Our lives could be richer if the incentives were different for the companies that manage our networks.