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Scripting News, the weblog started in 1997 that bootstrapped the blogging revolution.
Why is Technorati so volatile?

I probably shouldn't watch the rank of this blog over at Technorati, but I do.  Permanent link to this item in the archive.
It's like watching the value of a stock portfolio fluctuate over time.  Permanent link to this item in the archive.
It seemed to have something to do with what was happening here on the blog. Permanent link to this item in the archive.
But last night, in a few hours, the rank went from 122 to 270, after spending a couple of weeks steadily going down (which is really up) from around 150.  Permanent link to this item in the archive.
What could account for such a huge overnight drop?  Permanent link to this item in the archive.
We don't really know how Technorati works, it's a secret algorithm, and it seems a buggy one at that. Yet the many treat it as authoritative.  Permanent link to this item in the archive.
Maybe someone can explain why rank can seem so volatile? Permanent link to this item in the archive.
PS: As if in response, it now says my site is ranked 120. Geez Louise. What's next? Permanent link to this item in the archive.
A picture named ibm.gifPPS: Please, could someone with some logevity and system management expertise buy Technorati. Think of it this way. McAfee in some sense owns the Oakland Colliseum. Monster owns Candlestick. AT&T owns the stadium where the Giants play. Okay, what if IBM owned Technorati, it would then be called the IBM 100. Think about the goodwill you'd buy. You'd be famous as the arbiter of popularity in the blogosphere. You'd be thanked for bringing stability to a metric that desperately needs it. Sifry, if this approach works, you owe me 1 percent. ";->" Permanent link to this item in the archive.



     

Last update: Thursday, June 3, 2010; 4:01:20 PM



~About the Author~

A picture named dave.jpgDave Winer, 55, is a visiting scholar at NYU's Arthur L. Carter Journalism Institute. He pioneered the development of weblogs, syndication (RSS), podcasting, outlining, and web content management software; former contributing editor at Wired Magazine, research fellow at Harvard Law School, entrepreneur, and investor in web media companies. A native New Yorker, he received a Master's in Computer Science from the University of Wisconsin, a Bachelor's in Mathematics from Tulane University and currently lives in New York City.

"The protoblogger." - NY Times.

"The father of modern-day content distribution." - PC World.

One of BusinessWeek's 25 Most Influential People on the Web.

"Helped popularize blogging, podcasting and RSS." - Time.

"The father of blogging and RSS." - BBC.

"RSS was born in 1997 out of the confluence of Dave Winer's 'Really Simple Syndication' technology, used to push out blog updates, and Netscape's 'Rich Site Summary', which allowed users to create custom Netscape home pages with regularly updated data flows." - Tim O'Reilly.

Mail: Mailto icon scriptingnews1mail at gmail dot com.

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© Copyright 1997-2010 Dave Winer. Last build: 6/3/10; 10:41:27 PM. "It's even worse than it appears."


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