At Public Media with Doc

Thursday, February 22, 2007 by Dave Winer.

Sitting next to Doc at the Public Media conference, just listened to a keynote, lots of doom and gloom, but we agree it's not that dire. NPR just has to embrace the new media. NPR.org isn't that important. Upload segments of each show to YouTube. Give advance copies of big shows like Frontline to the bloggers that review the shows.  

And Doc had the best idea of all, provide the "Alpha Torrent Seed" for all PBS shows. It should always be possible to download their shows immediately. Why not, they're non-commercial. Brilliant.  

The secret isn't that hard to figure out, they did it with podcasting, just apply the same formula.