Jason didn't bring us a win-winSaturday, August 11, 2007 by Dave Winer.
Yesterday, and in all his previous marketing, he rails against advertising and spam, which ironically, was exactly what he was doing to the environment at this mostly non-commercial conference. What we said (and I wasn't the only one speaking back to him, I wasn't even the first) was a response to this. It didn't come out of thin air. If he had given a similar speech to venture capitalists, if he offered them no way to win, they would have had the same response, but it probably wouldn't have been as patient or polite. Now, clearly he doesn't have the same respect for us that he has for VCs. But it seems that to some extent the success of his company depends on winning over the people here at Gnomedex. If it didn't, he should have stayed home, because his pitch, as delivered, doesn't work here, because he didn't offer us anything we want. We get a better deal from Google, believe it or not. Some of his argument against Google rings true, very few people love them as we did in their early days, but their proposition to web writers and podcasters is basically fair, it's a win-win. We get flow from them, they get ad revenue. They also offer us a way to put ads on our sites, so we can profit financially from the relationship. Nothing in Jason's pitch offers us anything like that. No flow, no money. And technically, it's not a platform, so we can't build on it. We're people, and we're smart, Jason, just like you, just like your investors. If you come making a pitch, there should be something for us, or it's not going to be well received. So there's a big bug in the concept behind his company and he tries to blow by it with an attack aimed at one person. That might convince really stupid people, but smart folk can see right through it.
His pitch here failed. He can't blame me for that. A good CEO goes back to the drawing board and figures out what works. I've known lots of successful CEOs, that's how they all work. I know many more CEOs of companies that failed, and they approach problems the way Jason is approaching this one. Ultimately, this is the act of friendship Jason is looking for. Now let's see if he has the maturity and will to succeed to let him see that. |