How we're twisted, day 2
Wednesday, October 10, 2007 by Dave Winer.
I am absolutely delighted to see a piece by Scoble on top of Techmeme, one which explains how flow works in the tech blogosphere. There's also a piece on Valleywag. My piece yesterday may have started a ball rolling. Everyone who's been pointed to by TechCrunch who tracks referrers knows that the site may be high-ranked, but it doesn't generate so many click-throughs. It used to be very different, a link from TechCrunch would deliver 2000 readers in the first hour. Yesterday, I was linked to by TechCrunch, and there were 33 click-throughs, total.
Techmeme, on the other hand, is steadily increasing. I never said, never implied, never thought otherwise, despite what The Guardian says. I don't know why people think that paper is so authoritative, they make a lot of (big) mistakes. For me a top link on Techmeme is worth 1000 hits. That's a lot of hits for me, and they're highly qualified, exactly the kind of people I want to communicate with.
I am impressed with Techmeme's rise. I think it's because a fair number of people look to it for the news of the day in tech, a role TechCrunch used to play. I think the sites compete, and I think Techmeme is winning. It's one of the reasons why I suggested to TechCrunch that they try turning off Techmeme, to force people to at least skim their site.
I don't like the Leaderboard, because it perpetuates a myth, but since we've been writing about it, perhaps expectation is getting closer to reality. Being highly rated on that list (which my site is, btw) isn't saying very much about the power and influence of the site. Same is true for Technorati's list. Maybe now it's time to start a discussion about what makes a site powerful, or just go back to blogging, telling our story, and stop trying to be so important.