I will always love Scoble for who he is, and who he is not. He is a great user. I love users. I named a company after users. Users are everything. The only reason to make software is for users. That's my basis for respecting Scoble.

But I'm not going back to Facebook, no matter what Scoble says.

Let me tell you a story. In 1993 I quit software, defeated. Perfectly able to write good code, but I was unable to get my ideas through the gatekeepers, the big companies, and one in particular -- Apple. I spent year after year trying to appease them, to no avail. They broke every deal. They told other developers not to work with us. I gave up. Stopped writing code. Wondered what I would do with the rest of my life.

Then I saw the web. It meant everything to me, because now there was no Apple in my way telling me I couldn't make programming tools because that's something they had an exclusive on. I was able to make web content tools, and evolve them, and get them to users, and learn from our experiences, without the supervision of any corporate guys, who see our communities as nothing more than a business model.

So Scoble, you can go enjoy whatever it is you like about Facebook. I can't imagine what that might be. I don't use it because that would be like going back to the system that didn't work. I'd rather work for a very small minority of free users, than try to be an approved vendor in a world controlled by a bunch of suits. For me that's the end. I'd rather go make pottery in Italy or Slovenia.

BTW, I get invited to events that say check out the Facebook page for details about where to be and when. If I care about the event, I write back to them telling them I don't use Facebook, and would read about it if they put up a blog post. Otherwise I can't come. If people hear that a few times, it'll start changing behavior. It's not the kind of thing you need a lot of people to do to force change. It's kind of like Apple refusing to put Flash on their iPhone and iPad. I don't imagine too many events would get reconceived just for me, but if a few more people do it, that could be enough to make the change.

To me Facebook already feels over. I really don't feel like I'm missing anything. Look at it this way. There's lots of stuff going on right now that I'm not part of. That's the way it goes. Me and Facebook are over. It's going to stay that way. And if I'm on a ship that's sinking, well I've had a good run, and I can afford to go down with the ship, along with people who share my values. It's a cause, I've discovered, that's worth giving something up for.

I notice that you still occasionally do a blog post. So there's hope for you too! I keep praying that Facebook kicks you off their site again. It would be the biggest favor anyone could do for you.

 2/5/2012; 12:01:59 AM.   .