When CitiBike was first booting up at the beginning of the summer, a bunch people in the Village complained they didn't want bike stations near their houses. I thought this was reactionary and not at all futuristic. The stations will increase the value of the places they're near because it makes it possible for bike riders to get there more easily.
I can see a circumstance where businesses even pay for their own CitiBike stations. For example, there are interesting outdoor bars and restaurants on the water, on the Hudson. There's one in the 30s, just north of Chelsea Piers. It's on a boat. I've always thought it would be an interesting place to hang out, but it's hard to get to if you don't have a bike. But if they had a CitiBike station there, it would be a great destination for after-work drinks, even for people who don't work in the immediate neighborhood.
There are a couple of interesting places to eat in Riverside Park. One at 79th and the other south of there. Neither have CitiBike stations anywhere nearby. But they should! What a great way to spend an afternoon. Pick up a bike in the middle of the biggest urban center in the US, and ride to a breezy sunny place on the river to hang out and enjoy the summer breeze. When you're ready to return, pick up a bike and ride back.
I'm sure someone has demographics on it, but I bet CitiBike users are very good people to have as customers.