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A Doc Searls irony
By Dave Winer on Saturday, April 07, 2012 at 2:46 PM.
Doc is one of the most pious of the Popes of the Free Internet. That's why this story is so funny, not in a ha-ha way, but in a Gee life sure is strange way.  permalink
1. I went to the Harvard Business Review page to download a free excerpt from his upcoming book, The Intention Economy. permalink
2. I clicked on a link to buy the book. permalink
3. Before I could buy it, I had to read an ad for something unrelated.  permalink
Now that's a bad advertising strategy. You got the customer hooked, reaching into his pocket for the credit card, and you show him an ad for something else. Hello.  permalink
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