Marco Arment wrote a post that he was sure I'd like. He was right about that. I did like it. Very much. Go over there and read it, and thank him and David Karp for making a Tumblr good blogging silo, one that allows users to own their identities. 

In comments on TechCrunch, Anil Dash explains why he blogs. As does Fred Wilson. I am their brothers on this. I blog because I have an impulse to write. I also do short linkblog posts because I have an impulse to share what I find, and a photo feed, and a subscription list and a river of news. 

I gave pointers to all these things to Google, in my profile. It'll be interesting to see if they have or write crawlers to use this information and distribute it to others. 

Also, many years ago, I wrote an invitation called the Googlish Way to do Directories. It would still be a good idea if Google found a match in an OPML file to display it as a directory. But I suspect that since Google didn't invent it, they won't support it. They're a lot like Microsoft in that regard.  

Not like Apple, though. I don't like a lot of things about Apple, but one thing I do like is that they've generally embraced formats I've created when they gain traction. Probably mostly because they employ Steve Zellers.  

There are a handful of people in our midst, I think Apple called them round pegs in square holes, that may make a difference in the rush to corporate blogging silos. Marco, Fred, Anil, Steve are some of them.  

Own your identity. 

Have the courage to stake out your spot on the open web.  

Fill it with delicious treats, and connect it to others.  

That's creativity.