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Scripting News -- It's Even Worse Than It Appears.

About the author

A picture named daveTiny.jpgDave Winer, 56, is a software developer and editor of the Scripting News weblog. He pioneered the development of weblogs, syndication (RSS), podcasting, outlining, and web content management software; former contributing editor at Wired Magazine, research fellow at Harvard Law School and NYU, entrepreneur, and investor in web media companies. A native New Yorker, he received a Master's in Computer Science from the University of Wisconsin, a Bachelor's in Mathematics from Tulane University and currently lives in New York City.

"The protoblogger." - NY Times.

"The father of modern-day content distribution." - PC World.

"Dave was in a hurry. He had big ideas." -- Harvard.

"Dave Winer is one of the most important figures in the evolution of online media." -- Nieman Journalism Lab.

10 inventors of Internet technologies you may not have heard of. -- Royal Pingdom.

One of BusinessWeek's 25 Most Influential People on the Web.

"Helped popularize blogging, podcasting and RSS." - Time.

"The father of blogging and RSS." - BBC.

"RSS was born in 1997 out of the confluence of Dave Winer's 'Really Simple Syndication' technology, used to push out blog updates, and Netscape's 'Rich Site Summary', which allowed users to create custom Netscape home pages with regularly updated data flows." - Tim O'Reilly.

8/2/11: Who I Am.

Contact me

scriptingnews2mail at gmail dot com.


My sites
Recent stories

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My 40 most-recent links, ranked by number of clicks.

My bike

People are always asking about my bike.

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Here's a picture.


March 2012

Feb   Apr


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FYI: You're soaking in it. :-)

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Dave Winer's weblog, started in April 1997, bootstrapped the blogging revolution.

The Republican philosophy Permalink.

A picture named hello.jpgI think I finally understand. And the understanding came from listening. Listening to Mitt Romney, who, whether they like it or not, is the leader of the Republican Party. And here's what he said.

I have a lot of money. I got it the right way. I inherited a lot of it, and then I made a lot more. Every year I make a hundred million or more. Money is a big deal for me. And in that way I represent Republicans everywhere.

Now I know what you all want. You want my money. Hey if I were you I'd want my money too.

Here's what I have to say to that: Fuck You.

I have my money and it's mine and you can't have it and that's that.

In summary.

1. My money is mine.

2. Fuck you.

Those are the two basic tenets of the Republican philosophy.

PS: I also listened to the Republican members of the Supreme Court.

How long a story are you telling? Permalink.

Is there a plot to your life?

Did you have a theory about the future when you were in your twenties?

How much of it came to be and how prepared were you for it?

The people I admire most are the ones who know where we're going, and do what they can to make it come out well.

That's the kind of public service I admire. I had a hard time putting this in words when I was younger because I lacked the perspective. It was my beef with Bill Gates, who could have done so much more good as CEO of Microsoft than he can today as a philanthropist. Yet all the while he was saying he would spend the latter part of his life doing good. While he was holding back the tech industry. (And that's being kind to his legacy.)

Same with Larry Page, btw. Do good now. You already have more money than anyone could possibly use. If he had an idea for his life when he was in his twenties he wouldn't be such a menace now.

I see this over and over, people who achieve great financial success and then have no idea what to do. It's like that great line from the Joker. He's a dog chasing a car.

I'm about to achieve a goal I had when I was 22 years old. It gives me chills to write this.

What I'd like to say is that it's good to think big, and think really well about it, and as you get more data adjust where you're going. And as you face setbacks, if the vision is still valid and still useful, and if you're healthy and are eating well, why not go for it.

Steve Jobs, like him or not, was one of these people.

And he could tell the story of his life, even at a young age.

Good for him!

Every news org should have a river Permalink.

A picture named helloMyNameIsDave.jpgTo me it's self-evident that every news organization, like every blog, should define a community of bloggers. People who write with passion about their expertise. I've been writing about this, evangelically, since the mid-90s. Still there are very few rivers out there. Someday they will be a fixture. It will be self-evident to everyone else too.

So here's the pitch.

1. News organizations are shrinking, but readers' demand for news isn't. This has been true for the last 15 years, and shows no signs of letting up.

2. The tools of news are available to more people all the time. Blogs, podcasting, video, audio, realtime distribution, low-cost networking, cloud servers, mobile devices. And meanwhile the software keeps getting easier to use.

3. News organizations have to redefine themselves. Yes, their mission is still centered on what it has always been. Getting valuable and timely information to people in their community. Some define community in terms of geography, others in terms of a common interest like photography, travel, food.

4. Users have a special kind of insight that most news orgs don't tap. You can get a review from a famous columnist, a Pogue, Mossberg, Gruber or Levy, and you can get a review from a user, later -- perhaps in more depth (they had more time) and more likely to relate to experiences a user would actually have with the product (because they are users).

5. Therefore, the challenge for news organizations has been, for the last couple of decades, to learn how to incorporate the experience of these users and their new publishing tools, into their product -- the news.

6. Like anything else related to technology, this will happen slowly and iteratively. It takes generations for the kind of change that is happening in news to be fully realized. So if you see this coming, take whatever steps you can, when you can. This is an attempt to reserve a seat at the table for yourself when the revolution is finished sweeping through news.

7. The first thing you can do is show the readers what you're reading. The Times is starting to do this, and it's good -- but it should be systematic, and it can go much further. And once you've shown them what pubs you're reading, a natural next step is to aggregate them into a river, a newsfeed of postings from all the blogs and news orgs you follow. This accomplishes many important things. It gets more news to flow through your site, which makes your site more valuable to more people. It also tells the people you read that you're reading them. And it gives them something to kvell about. It creates a bond between you and them, and it cost you almost nothing to do this. It will give you access to their ideas. And it will help their ideas get heard. And it will make your venue the place people go to get the latest and greatest ideas. Look at how many ways you win! :-)

8. Having the river will also focus your mind. You'll see trends you wouldn't otherwise see. You'll get ideas for stories you wouldn't otherwise get. Seeing things from other people's perspective always does that. You see things you didn't see before. Seems almost self-evident, but until you do it, you don't experience it, and experience is very important here.

9. Then, once your river is up and running for a while, have a meeting with all your bloggers. Get someone who is respected and well-known in your community give a keynote. Sit back and listen to what people talk about. Again, your mind will open, you'll get tons of new ideas.

Starting a river is the first step down the road to the future. It defines community. Gives you a way to experience it. And honestly, it gives new power to your role as gatekeeper.

How do you start a river? For the first few pubs, I'll get you started. I have a server I've started that can run five to ten of them. I'm already doing one for my friend Jeremy Zilar at the Times. I've got a project started with the editors of Wired. I'd like to do a few more. Because for me, as a software developer and evangelist, my community is publishers of news. By helping you get your rivers started, if you choose to do it, I will learn from your experience, learn how to improve the software to better meet all our needs, and help further the integration of all kinds of news gathering into the flow of news.

How do you start a river, from a content point of view? It's just a list of feeds. You can add to the list, or remove from the list. You're the curator, though you're not just curating stories, you're curating flows. The software is easy to use, I've spent many years working on that, but for some reason people are scared of it. So I will get it started for you, and when you're ready, you can take over.

BTW, of course I have a river for my blogging work. Think of it as the river associated with my news feed and blog.

I know I'm seen in news as a radical, but I am also a conservative. I want to conserve the value we already have in news, enhance it, and help all of us make the transition into the fully-networked future.

© Copyright 1997-2012 Dave Winer. Last build: 3/30/2012; 9:37:45 AM. "It's even worse than it appears."

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